Time for a colorful, tropical, and carefree look.
Back for another round of warm-weather dressing, TikTok’s favorite summer aesthetic “Coconut Girl” is characterized by clothes made with tropical floral patterns, colorful crochet, and bright hues. There’s a sense of nostalgia to the look that feels like an ode to the days of puka-shell necklaces from your Hawaiian family vacation or Aquamarine’s youthful, beachy vibes. Plus, mixing maximal colors and prints for a bright beach-day outfit is in line with the trend’s positive attitude.
There’s also some escapism that comes with summertime and vacation mode, too. The “Coconut Girl” aesthetic brings that to life through Hawaiian-hibiscus print, crochet bags, floral bucket hats, shell jewelry, and statement shades. And while you could wear them all separately for a more relaxed take, the point of the stylish look is to effortlessly combine them for a grade-school type of carefreeness.
The genesis of this aesthetic isn’t just in optimism but also in Y2K trends and the era’s best cultural references. Early-aughts staples, like Billabong, Roxy, and Delia*s, or beach-based shows like The O.C., Blue Crush, Zoey 101 are consistent with throwback surfer-girl energy.
Although the root of this way of dressing is a nod to nostalgia, plenty of today’s brands are offering modern takes on these pieces. Whether it be shell earrings from Éliou or floral shorts from Em on Holiday, this fresh-faced aesthetic is even more fun to shop than ever. Keep scrolling to shop the clothes and accessories that define summer’s “Coconut Girl” trend.
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These bright printed bike shorts are the ideal modern way to wear the trend. Pair with a cropped white T-shirt and bikini top for a hot summer day.
This handcrafted shell earring is the cutest addition to your ear stack or can be worn as an asymmetrical one-off for a kitschy look.
A Y2K staple (the flatform), comes in a floral print with a muted colorway to match all your summer looks.
This statement tank is complete with multi-colored, 3D flowers that make for the most fun, maximal summer top.
In bright orange and hot pink, this fringe crochet bag is a vibrant addition to your summer closet.
To make all your early-aughts dreams come true, this tube dress is in a tropical print with a ruched detail on top.
To up your maximal print game, top your look off with these adorable checker-print glasses.
This spaghetti strap tank is the perfect partner for your puka shell necklace and low-rise mini.
Nostalgia and modernity combine perfectly with these candy-like rings covered in colorful wildflowers.
The grooviest halter top brings back Y2K energy, from its zany print to split-front silhouette.
Of course, the summer aesthetic wouldn’t be complete without an easy slide and this one comes in pretty pink suede.
These printed shorts can serve many functions in your summer closet. Wear with a floral bikini top or pair down with a cut-off white tank and sandals.
These monochromatic shades come in sunshine yellow to top off your bright fit.
Protect your skin with this wide-brimmed bucket hat in a lavender floral.
In a light pink terry, this cabana shirt is a lively, tomboyish way to do the trend.
This rainbow catch-all has a pretty, wide crochet pattern and a slouchy hobo silhouette.
These easy but bright slides adds a boost of color to your simple or maximal summer looks.